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 The heights of excellence and unprecedented craftsmanship found in a Zenith watch lies within its namesake – a word referring to the highest point reached by a heavenly body. A Zenith watch is certainly a heavenly thing to own. Identified by the guiding star symbol which has become imprinted upon the minds of the company’s innovative team of skilled artisans, as well as those who wear the watches – Zenith timepiece are about much more than keeping accurate time – they are statements – a way of life.




Zenith exists to inspire individuals to pursue their dreams and make them come true against all odds. Since its establishment in 1865, Zenith became the first watch manufacture in the modern sense of the term, and its watches have accompanied extraordinary figures that dreamt big and strived to achieve the impossible from Louis Blériot’s history making flight across the English Channel to Felix Baumgartner’s record setting stratospheric free fall jump. With innovation as its guiding star, Zenith features exceptional in house developed and manufactured movements in all its watches. From the first automatic chronograph, the El Primero, to the fastest chronograph with a 1/100th of a second precision, the El Primero 21, as well as the Inventor that reinvents the regulating organ by replacing the 30+ components with a single monolithic element, the manufacture is always pushing the boundaries of what's possible. Zenith has been shaping the future of Swiss watchmaking since 1865, accompanying those who dare to challenge themselves and break barriers. The time to reach your star is now.