The purpose of a timepiece is exquisitely simple; to measure the passage of time. The art of watchmaking, however, is to measure time with a precision that will endure - a challenge the brand has relished since the first Grand Seiko in 1960. Born from a determination to excel, Grand Seiko has strived to create the ‘ideal’ watch with standards of precision, durability and beauty to lead the world. And for half a century, Grand Seiko has quietly made, by hand, some of the most precise watches the world has ever known.
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